The Instrumentation Symposium for the Process Industries, now in its 69th year, continues to educate professionals and students in the instrumentation industry. At the symposium, practical technical papers as well as vendor exhibits are presented with a focus on education.

2014 Keynote Presentations:

Richard Meserole
Vice President of Construction
Fluor, Energy & Chemicals

Richard Meserole currently serves as the Vice President of Construction for Fluor, Energy & Chemicals. He is a native Texan from Dallas and graduated from Texas A&M University, class of ’86, with a degree in Ocean Engineering.

Professionally, Mr. Meserole has over 20 years of Fluor experience involving positions as General Manager in Office Management, Project Management, and Construction on both domestic and international projects. He has experience with Power, Energy, and Chemical industries, and has lived and worked in Asia, the Middle East, and various domestic locations.

Mr. Meserole also has a strong track record of people development and community involvement, as demonstrated by his leadership of the Central Region Development Forum (CRDF), his participation on the steering committee for the Growing Representation & Opportunity for Women (GROW) program, his membership on the board of Lamar Education Awards Foundation (LEAF), and his membership on the Board of Directors for Junior Achievement (JA).


Amr El-Bakry
Senior Optimization Advisor
ExxonMobil Production Co

Mr. El-Bakry is the Digital Technology in Asset Management Optimization Lead for ExxonMobil Production Co. He has a PhD in Computational and Applied Mathematics from Rice University. He worked in Academia (1991-1998) before joining ExxonMobil.

Mr. El-Bakry has 15 years of industrial experience in research and development of optimization systems for the Oil and Gas upstream sector. He worked in both ExxonMobil’s Upstream Research and ExxonMobil’s Corporate Strategic Research in New Jersey. His experience covers optimization technology in drilling, development and production.

Mr. El-Bakry serves as a member of the Technical Advisory Committee for the Society of Petroleum Engineers (SPE) Data-Driven Analytics Technical Section and a member of SPE’s Book Development committee. He also serves on the editorial board of the Journal of Optimization and Engineering and the Society of Industrial and Applied Mathematics (SIAM) Industry Committee. Mr. El-Bakry is an adjunct associate professor at Rice University.


Greg Morales
Site Reliability Director
Dow Texas Operations

Greg Morales is the Site Reliability Director for Dow Texas Operations, the largest integrated petrochemical complex in the world. In this role, Mr. Morales helps the site to produce and deliver products, services and solutions safety and reliably in order to flawlessly meet customer needs and goals each and every time.

Mr. Morales joined Dow in 2005 as a senior reliability engineer in the Chlor-Vinyl business. In 2007, he joined Dow’s Energy Business as an operations leader and he held various leadership positions including Production Leader for UCC West Virginia Operations and Global Business Maintenance & Reliability Director. In 2013 he was named to his current role. Before joining Dow, Mr. Morales worked in the Nylon Intermediates & Specialties Business for DuPont as a maintenance engineer, production specialist and global supply chain manager.

In addition to his current duties, Mr. Morales is also the team leader for Dow’s Society of Hispanic Professional Engineers (SHPE) and Industrial Partnership Council (IPC) Representative. He works to attract top new college graduate and intern talent at the national SHPE Conferences and represents Dow in the SHPE Industrial Advisory Board in alignment with Dow’s Corporate Diversity Goals.

Mr. Morales is a proud graduate at Texas A&M University with a BS in Mechanical Engineering.